We were looking at school supplies the other night. Mostly, it was nostalgia. With our younger child starting college in a month or so, we don’t need rounded scissors or tablet paper.
It’s still fun to look.
Hope pulled a ring binder off the shelf and began to read the cover: “What is the perfect back-to-school accessory? An eye exam.” It was an advertisement for the optometrist located in the front of the store. It was in every one of the notebooks, in the space where the purchaser can insert their own title page. It’s a place where I’m never before seen anything but blank.
It took someone a lot of work, inserting the pages in hundreds of notebooks. It took someone some selling, talking the store into allowing indirect cross promotion. It will likely increase business a bit for the optometrist, simply because of the convenience.
And yet, I like that blank space. I like to start my notebooks from scratch.
Kind of like a new week.
Of course, my gratuitous link to tablet paper takes you to my Amazon site and gets me clicks. So maybe I’m no better.